The Story of Joy Proctor
Joy is a world-renowned wedding stylist whose design aesthetic is elegant and romantic paired with organic, nostalgic and location inspired influences. Her design is inspired by emotion, playing to the senses through color, texture, light, location and intuition. Her work has been featured in Martha Stewart Weddings, Brides Magazine, The Knot Magazine, New York Weddings.
Following the success of the first collection, Bella Belle is delighted to have teamed up with Joy Proctor to launch her second capsule collection. From the designer herself: "For my 2018 Joy Proctor for Bella Belle Collection, I was inspired by old-world elegance paired with modern lines. Looking to the quality of the past, I chose to highlight embroidery in each of the three designs, using a neutral linen base and floral embroidery motif for each."
Handmade with french blue embroidered flower motif for a hint of 'something blue'. The side slit has a tinge of sexiness to show off the curve of your feet. The Peony exudes old-world romance for the modern day.
White embroidered flower motif graces the linen heel for textural play. The perfect height gold block heel adds a modern flair to this old-world elegance.
Adorned with whimsical bows, the Lavender flat is inspired by motif of botanics. This linen flat is hand-embroidered with floral motifs. The V-cut in the front reveals toe cleavages to make this a playful take on ballerina slippers.